marketing

Absolute Buses

September 23rd, 2008

Posted By adam

If you live in London, you might have seen some of our advertising that’s started to appear on buses here in the capital.

7 Comments

  1. Marty from new yawk,
    September 23rd, 2008 at 3:28 pm:

    I’m sorry to be negative but those ads on the bus are not the least bit impressive to me. How do we fix this?

    1. It is an advert on a bus.
    2. Make a reference to a location where the bus might stop.
    3. Insert a pic of an Absolute Radio presenter.

    Answer:1. Put up a pic of Nelson with his name and title, insert the words “Absolute Radio.” Make reference to Shepherd’s Bush.

    2. Make reference to the station being in Soho in the advert and insert pics of Absolute employees.

    To me, what’s on the bus is the equivalent of a “no parking” or “no standing” sign, dull, unimaginitive and lacking real creativity.


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  2. Mark Occomore,
    September 23rd, 2008 at 6:30 pm:

    Hi, I know it’s good to advertise, but wouldn’t it have been best to start once Virgin was no more at the weekend? Also will you be advertising across the UK as HELLO!!! London isn’t the only area where you can get Absolute?


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  3. andy,
    September 23rd, 2008 at 6:31 pm:

    Good advert, it has the logo and the website adress! advertising for this great station can only be a good thing.


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  4. adam,
    September 23rd, 2008 at 11:48 pm:

    Mark - Rest assured that our advertising will be national and not just London. It’s only that London buses were easy for me to go and photograph.


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  5. John,
    September 24th, 2008 at 6:53 am:

    Oh dear how bland :(


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  6. Mark Occomore,
    September 24th, 2008 at 6:21 pm:

    I like it Absolute Buses. Now we need Absolute Trains only if they are not late or you will end up missing the 80’s hour….lol

    Just think if there was a country side near London then sheep in a field could have the Absolute logo printed on before they go to slaughter? Then you will be eating Absolute Radio!! Yummy.


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  7. andy,
    September 24th, 2008 at 6:44 pm:

    shame we cant have absolute planes get the name all around the world!


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