Hi Belloni boy here.
I made a promo for the breakfast show this morning, and it features a listener explaining why we have changed our name. She said it’s like having a strict father that won’t let us do what we want to do, it’s like a woman, when she finally gets married, she changes her name becomes more independent, and does the things she wants to do.
It’s such a good explanation, which is so natural, relatable, down to earth yet simple. Which I think is hard for media types like ourselves to do, because we are in the industry 24/7, we brain wash ourselves with the industry standard brush of David Brent.
Listen to it below.
Adam







