If you’re listening to us via a digital system, you may have noticed that we’re now displayed as “Absolute Radio” on many devices now.

From first thing on Monday morning, all our DAB services changed into their “Absolute” versions. Absolute Radio is available to 90% of the population on the Digital One multiplex – check your coverage here. Listeners in London should now also now see Absolute Xtreme and Absolute Classic Rock on their displays. You may need to tune into Virgin Radio one last time on your DAB set before it changes name, and some models might require you to re-scan to sort the names in alphabetical order.

If you listen to us on Sky channel 0107, we’re also now Absolute Radio, and Absolute Xtreme and Absolute Classic Rock are now in positions 0200 and 0201. Virgin Media listeners should also now have seen the change made.

And finally, from just after 11am this morning, Freeview listeners should see our new logo on channel 727. You can see the new look for it below.

There are many different types of Freeview boxes, and some older ones might need you to update your channel list to see “Absolute Radio” in your EPG. But your service should be uninterrupted either way.

If you were listening to Christian’s show on Monday, you might also know that for a brief period, we also changed the text on FM radios in London. The RDS station name was changed briefly, before changing back, with hundreds of listeners texting and emailing in to let us know that we were Absolute in the kitchen but Virgin in the bedroom and so on!

Obviously we will be changing FM back to Absolute permamently, but we wanted to wait until the last minute to do this. Digital services are a bit more complicated and getting everything timed precisely is difficult to do. So we’ve made some changes earlier than others.

In fact, we’re on something like 16 different platforms which we think is probably more than any other commercial station in the world: from satellite radio services in Africa and the Middle East to cable services in Japan.

We also have to come up with versions of names suitable for 16, 14, 12 and 8 digital displays for various technologies. That’s not always easy if one of your stations is called Absolute Classic Rock!

Hopefully regular listeners are now aware that we’re changing names to Absolute Radio now and won’t be confused during this transitional period – the “crossfade” as we’re calling it.

But do let us know if you see any remnants of Virgin Radio where you listen. We think we’re on top of all the services, but there might always be one we’ve missed.

Adam