Yesteryday I went along to Broadcasting House – home of BBC radio – to present at an internal BBC departmental conference about what Absolute Radio has been doing since we rebranded.

In particular, the theme was about listening to our listeners. That means this blog, our VIP community, the podcast we did with Alistair, publishing the playlist, our open Playlist meetings, and most recently, the very popular Rock Off – the quarter-finals are underway.

If you’re interested, the presentation is below (you may recognise one or two slides from previous presentations I’ve posted here):

Alongside me on the same panel was Keri Davies who is the main host of The Archers’ messageboard, and is also one of the regular writers of the long running radio drama – he’s written this year’s Christmas episodes. He talked about how important it was to treat contributors to the messageboard (the second most popular on the whole BBC website) with respect and how to benefit from them. Thanks to Jem Stone for the invitation to take part in his panel.

There was more talked about in the course of the day, but as it was in effect an internal BBC meeting, I only saw very little of it. But we weren’t giving away any state secrets to our competitors! By its very nature, everything we do with our listeners is out there and in public.