Universal McCann book a Microsoft Office campaign that includes RADIO DNS visuals by Paul Brown

16Jul

The PURE Sensia, launched late last year was the first RadioDNS enabled device available to the consumer market. The PURE Sensia gives listeners the choice of listening to DAB, FM and radio via the internet. Listening to podcast content via the PURE lounge is also available.

The use of RadioDNS brings together broadcast and IP technologies allowing radio broadcasters to maintain traditional methods of mass-market broadcasting, with the enhancement of innovative services allowing further audience engagement.

Something that has our commercial team really excited is the use of RadioVIS for commercial purposes, providing extra value to broadcasters. RadioVis is a RadioDNS based application which provides visualisation.

As you can see in the video below, listening to Absolute Radio or any of our other five services on DAB allows us to deliver through RadioDNS technology, visual content such as live images from our on-air studio, content from our website and commercial messages from advertisers. This content is dynamic and can be updated as quickly as updating a webpage.

The Sensia also allows users to monitor Facebook status updates, the latest tweets on Twitter and the latest weather updates.

Trackbacks (3)

Tweets that mention Universal McCann book a Microsoft Office campaign that includes RADIO DNS visuals by Paul Brown – One Golden Square -- Topsy.com
@ July 16, 2010 at 1:15 pm

[...] This post was mentioned on Twitter by Absolute Radio Tech and Paul Brown, Dan Thornton. Dan Thornton said: Universal McCann book a Microsoft Office campaign that includes RADIO DNS visuals by Paul Brown: The PURE Sensia, … http://bit.ly/dxS55Y [...]
Absolute Radio: earning money with RadioVIS « RadioDNS
@ April 29, 2011 at 10:40 am

[...] Today, they’ve added a blog post to their corporate website with a headline “Universal McCann book a Microsoft Office campaign that includes RadioDNS visuals“. [...]
RadioDNS Update – July 2010 « RadioDNS
@ April 29, 2011 at 10:40 am

[...] Hybrid Radio is more profitable radio: Hybrid Radio should also be more profitable radio, and I’m pleased to see more stations and their clients realising the added value it can deliver. Global Radio (UK) have been commercialising visualised radio for some time, and now Absolute Radio (UK) are writing new revenues streams from it too. http://onegoldensquare.com/2010/07/universal-mccann-book-a-microsoft-office-campaign-that-includes-r... [...]