Absolute Radio Apprentice Week 1 by Paul Culliver

“They have an espresso machine!”

Perhaps I shouldn’t be listing that at the top of my reasons why my new job at Absolute Radio is so great. But certainly my friends back in my hometown of coffee-obsessed Melbourne are appreciative of that fact.

Professional and friendly colleagues, a focus on creativity and innovation and the No Repeat Guarantee as the soundtrack to my day rank pretty high up there as well.

What a company man I am.

My first week was introductions.
“This is Paul.” *notable pause*
“The Apprentice.” *simultaneous murmurs of understanding*

Everyone in the station has been talking about the Orange Apprentice for months. From management to sales, presenters to producers, the competition to find me has been a long time in the making.

650 applicants and they got me. No pressure, right?

I’ve quickly been getting up to speed with the inner workings of Absolute Radio. All the key players have been keen to explain how their department or team fit into the machinery of the station.

I can now tell you the difference between sponsorship and promotion, why David Bowie gets airplay and Rihanna doesn’t, and how to push the right buttons to keep Absolute Radio on air. I’m a fast learner, I know.

Now I’m feverishly helping our Head of Presentation, Paul Sylvester with special projects for this year. Arqiva Commercial Radio Station of the Year 2012 didn’t win itself. This has involved listening to a lot of audio from Absolute Radio from across the last twelve months.

Makes me think that if that’s what they managed to do last year, I can’t wait to see what I’ll get to work on during my next 6 months at Absolute Radio.

Comments (2)

  1. Kyle Sandilands @ January 17, 2013 at 1:49 pm | Permalink

    Well done Paul…. I’m really proud of you… but I’d be more proud if I could just hear anything off Let’s Dance

  2. Jack Post @ January 31, 2013 at 3:26 am | Permalink

    Cool. We broadcasted from their last year! Great bunch of guys we dealt with.

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