Category Archives: Brands

Search Traffic by Adrian Fitch

04Dec

In mid-October Clive asked me to forecast what I thought our search traffic would be by the end of the year. It had only taken six weeks for searches containing “absolute” to overtake those containing “virgin” so how high would it climb over the next eleven weeks? This wasn’t the most robust of forecasts. I [...]

Categories: Brands marketing Media 2

Posted by adam on December 4, 2008

Emails To Virgin Radio Domain Names by Stuart Edwards

21Nov

We’re soon to lose our old Virgin Radio domain names, so we thought it would be a good idea to run some reports and see how we’re getting on with reducing the amount of incoming emails to those domains. We were hoping that our system of bouncing emails back to the senders and asking them [...]

Categories: Brands Media 1

Posted by adam on November 21, 2008

The Great Cab Giveaway

17Nov

Well, we wanted to bring Soho to a standstill with the great cab giveaway this morning and I think we can say Mission Accomplished! The Pure Highway giveaway has been amazingly successful on-air and online in week one. We’ve had more than 15 000 people enter our online draw in the first week and we [...]

Categories: Absolute Radio Brands Events 3

Posted by adam on November 17, 2008

Radio at the Edge by Adam Bowie

11Nov

The “Radio at the Edge” conference took place in Millbank, London yesterday. This is an annual conference that looks at new technologies and directions that radio is taking. It was very well attended, with a variety of interesting guests. First up was our own Clive Dickens, presenting “From V to A”, the story of this [...]

Categories: Absolute Radio Brands Events Technology 0

Posted by adam on November 11, 2008

What can we learn from Obama by Clive Dickens

10Nov

So, Barack Obama won. Yay democracy! Hoorah for change! Yippie kay ay for a president not named after a shrubbery! It has been interesting to see how he has done it. This week as we start our first OPEN MIC session where we ask the community what we have done well and what we can [...]

Categories: Absolute Radio Brands 5

Posted by carrie on November 10, 2008