Category Archives: Brands

Let us entertain you

This week in Glasgow is the annual Radio Festival. It’s where the BBC & Commercial Industry gather to discuss the ‘state of the radio nation’ (and drinks lots of beer). For the 2008 event TIML was asked to contribute to the panel called ‘Future of Music Radio’. For completion of the Golden Square project this [...]

The Game of the Name – by Glyn Britton

Hello, I’m Glyn. I work at Albion, a marketing agency who are working with TIML Golden Square to help develop and launch your new brand. Yes, we’re the “overpaid marketing tossers” who get “paid to sit around” and “dream up ridiculous ideas”. (Actually, we try hard not to be tossers, pay ourselves too much, sit [...]

A Rose by Any Other Name – by Tim Lichfield

Right, time for a spot quiz… What do Starburst & Snickers have in common? “They’re both sweets?!” Alright smart a*se, that’s not what I was getting at. Let’s try again… What do Cif, Starbust, Snickers & Cosignia have in common? (Ok, maybe the last one isn’t a good example). That’s correct – they’ve all had [...]

Gentlemen. Are we ready to rock? Hmmm. Maybe not. It’s a funny word, ‘rock’… – by Geoff (big time blogger) Lloyd

In the US, it exists much more as an umbrella name for any music played by a band with electric guitars and a drum kit to a 4/4 beat. Whether you see Springsteen and the E Street band at the Madison Square Garden, or MGMT at the 40 Watt Club in Athens, Georgia, you’d be [...]

Radio 1 ‘new music’ ad – by Adam Bowie

If you’ve been to the cinema you may have seen this advert for Radio 1′s post 7pm programming. It’s easily the best radio ad I’ve seen in a long time. OK – it’s four minutes long, but I suppose that’s more affordable in the cinema. But the clever opening makes use of the cinema by [...]