Category Archives: Measurement

Rajar – Absolute Radio Network Achieves Ten Year Audience High

Rajar results are in and it’s great news! Our rapidly growing Absolute Radio Network (Absolute Radio, Absolute 80s, Absolute Radio 90s, Absolute Radio 00s, and Absolute Classic Rock) has achieved a ten year audience high in total hours and a nine year high in reach. The hugely positive growth for us is both quarter on quarter – a substantial [...]

Absolute Radio – Friendly, Exciting & Premium

  Momentum Results View more presentations from OneGoldenSquare1. The end of last week saw our 7th wave of momentum results and what fantastic results they were.  Highlights include: A little more than a third of listeners say they have been listening more than they were six months ago.  36% now, 33% last year. An increasing [...]

Absolute Radio Live Produces Record Breaking 2.61 Million Hours of Viewed On-Demand Content

In June, the Absolute Radio Network serviced a record breaking total of 2.61 million on-demand hours (2.29m downloaded, 322,000 Streamed) via IP connected devices. The station’s online success was directly linked to ‘Absolute Radio Live’ – the station’s extensive summer events and festival coverage. This on-demand figure consists of all audio and video content available [...]

What are the Effects of Search Engine Optimisation? by Anthony Abbott

The Absolute Radio website has recorded record traffic over the last few weeks, in no small part due to the online coverage of our summer of live music from Elbow at St Paul’s, the Isle of Wight Festival and Hard Rock Calling, and – my personal highlight – Arcade Fire in Hyde Park last Thursday. [...]

Absolute Radio Posts Record Breaking 1.3 Million Hours of Mobile Streaming in May

Absolute Radio Engagement Metrics May 2011 View more presentations from OneGoldenSquare1. The Absolute Radio network streamed 11.9m hours of live audio in May, our second biggest month to date. 6.6m of those hours (55%) were from our portfolio of sister stations while, most notably, a record breaking 1.3m of those hours (11%) were received from [...]