As the new Digital Marketing Manager at Absolute Radio, it seems like a good time to introduce myself – especially as it appears I have the dubious honour of being the most followed radio person on Twitter who has never appeared on air!
Besides almost 10 years working as an online journalist and marketing manager, [...]

Why do like Twitter? Is it because it has 32 Million Global Visitors?
What can we learn from Twitters success?
• Conversations – People based utility rather just website or software
• Less is more – micro blogging suits us, who has time to write long blog posts
• Control & Convienence – available across all platforms, mobile & free
• Gossip – Windows [...]

At the end of last week, the Digital Radio Development Bureau published its latest regular update on the state of DAB digital radio in the UK.
Their headline figure, taken from the Q1 2009 RAJAR release, is that 32.1% of adults now live in a DAB household - very nearly a third. This is up 17% [...]

The Digital Media team at Absolute Radio has been working on some site-wide improvements and new features over the last few months, designed to make it easier to navigate around absoluteradio.co.uk, and easier to find the great content we have on the website like live sessions and competitions. We also wanted to put our VIP [...]

Photo: mareadj, used under licence.
The number of people listening to radio now is the highest it has even been, with the Q1:09 RAJAR figures showing that 45.8 million people listen to radio each week. Higher than it was when broadcast radio launched seven decades ago - and higher than it was when commercial radio [...]

With an increased number of iPhones and Blackberries across the building, and the launch of our new iPhone app, and the chance to check emails on the move, and send important texts, and update our Twitter accounts, and just… do… like LOADS of just AMAZING things on our phones… the below presentation clip caught my [...]

Well maybe that’s a little bit strong… not yet anyway. But it was with real pleasure that we saw that our “Brand Icon” had been adopted by iTunes for their music section. This means that the Absolute Radio iAmp is the number 1 free music application for the iPhone and iPod Touch. We are also [...]

Further to Duncan Amey’s post on March 27th I’m happy to report that our shiny new iPhone player app has had phenomenal success since its launch. It is now rated as the number one music app in the UK iTunes store! It is also number 9 in the overall chart!
Because it’s number [...]

If you are lucky enough to own one of these shiny gadgets, did you know that you can now get a free app from Absolute Radio?
The Absolute Radio iAmp lets you listen live on your Apple iPhone or iPod Touch, and shows you what’s playing, with album art.
Choose between real music on Absolute Radio UK, [...]

If you see me, feel free wish me happy birthday. It’s not my real birthday, that I would like you to remember is 26th September, but this Saturday is my second Twitter birthday. It was then, during 2007’s SXSW that use of the service first exploded, as attendees of the Interactive festival used it to [...]

Yesterday, WorldDMB announced French Digital Radio migration plans.
At Absolute Radio we never like to hide our allegiance to the DAB format under a bushell. So it was with interest that we looked at the announcement which details how the French government has legislated that by September 2013, all radios in France will have to be [...]

If you’re not too interested in radio audience measurement, you might want to skip over this entry, but if you are, then this link is worth a read.
UK measurement body RAJAR spent a lot of time and money testing meters (PPMs) that would automatically measure what services you listened to before ultimately rejecting them as [...]

Recent figures released by the DRDB show that cumulative sales of DAB radios are up to 8.53 million, with 29.7% of adults having a DAB set in their home.
Growth in sales for Q4 2008 was up 3% yr-on-yr, whilst sales of traditional analogue radios showed a 2% drop.
The following chart shows the steady increase in [...]

If you haven’t, you probably will do soon.
Before the days of Freeview, the chances are that you watched terrestrial television that was broadcast in an analogue fashion. Analogue transmission is seen as incredibly wasteful these days, as you can utilise a similar frequency for a whole number of channels in a digital form, rather [...]

One thousand Absolute Radio listeners had their in-car listening turned from polyester to silk in the last few months as we gave away Pure Highway DAB in-car radios like a mother giving love to her new-born.
Our listeners love their new in-car toys and it seems they are not alone. The makers of the Highway are [...]