Kings of Leon Tie Up With Absolute Radio’s Music Podcasts

As the podcasting world has evolved there’s been one question which has caused lots of debate – how do you commercialise your content?

One of the reasons behind a reticence to invest has been a simple one – it was argued by some that there’s never been the volume of audience to justify investment. Here at Absolute Radio we’re now achieving podcasting numbers which means clients DO want to be involved. We’re consistently achieving more than 3 million podcast downloads per month – Frank Skinner remains our most popular podcast with 5 million downloads of his Saturday Show and midweek podcast exclusive.

However, one of the clever things we’ve been able to introduce is targeted advertising where clients can choose specific groups of podcasts to sponsor. They can be associated with our comedy podcasts, our music offerings or our TV & Film content, dependent on their client’s demands. Manning Gottlieb OMD took up the opportunity to get involved with us, promoting the new Kings of Leon album – Come Around Sundown. They sponsored our music related podcasts in October – meaning their messages were associated with all of our podcasts of band interviews. There’s more than 70 Absolute Radio music podcast channels available on iTunes and at absoluteradio.co.uk and we’ve opened up our archive to podcast thousands of interviews from 17 years of radio at 1 Golden Square. We’re also adding new content whenever bands return to Absolute Radio.

The freedom of podcasting means the commercial messages were added to all of our Kings of Leon content as well as the content of related artists, using a mentality of ’If you like that, you might like this’. With many people streaming their podcasts directly from iTunes, it was a perfect opportunity as people were in the perfect place to buy the album after hearing the Kings of Leon ad. They were literally a couple of clicks away.

As well as the audio message at the start of the podcast, Kings of Leon took over our iTunes podcast channel page as well as the music homepage of absoluteradio.co.uk and we provided on-air promo trails for the campaign. As ever, we turned the campaign round quickly and met the client’s demands.

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The good news is that it’s prompted another new client to sponsor our music podcasts. Coming soon to a podcast near you – Bruce Springsteen.

WHO’S SCORING CHRISTIAN?

The Absolute Radio Christian O’Connell Breakfast Show launched the Who’s Scoring Christian? campaign this week.

You’ve heard of Who’s Calling Christian? – Tony Blair, Roger Moore, Henry Winkler and Ricky Gervais certainly have as they won thousands for charities by taking part. Well it’s evolved – we’re celebrating a new era of football at Absolute Radio, having won the rights to exclusive Barclays Premier League commentaries over the next three years with Who’s Scoring Christian?

There is £10,000 to be won, all for one phone call or voicemail. This time though we’re looking only for Football Legends. That means a player currently in the Premier League, or maybe a famous name from the top flight in years gone by. It means a famous footy pundit or maybe a ref. And yes, it even means one of the famous WAGs from the Premier League, although we don’t guarantee to know who they are!

If the legend that you get to call wins then you win £5,000 and they win £5,000 for the charity of their choice. If the football legend calls in off their own back -  the whole £10K goes to charity!

We’re half way through the Who’s Scoring Christian? campaign and we’ve had some fantastic Football Legends calling in to the show already to help win money for the charity of their choice. We’ve been treated to inside football secrets; codeword’s used and games played in the tunnel and on the pitch, pranks in the dressing room, forfeits and more.

Our very own Ian Wright, who hosts the post match show on Rock ‘N’ Roll football Live on Absolute Radio extra every Saturday afternoon, called in on Monday. He told Christian about a certain code that the Arsenal old boys used to use -  ‘cup of tea at half time’. Find out what Wrighty is on about and listen to all of the other calls from the likes of Kenny Dalglish, Jimmy Greaves, Bob Wilson, Chris Kamara, John Fashanu, Fulham’s Danny Murphy, Sunderland’s Darren Bent and more right here.

There are still two more days left and it’s all to play for. You’ve still got time to get those Football Legends to call in and grab yourself £5K.

Put this number into your mobile -  0330 123 1215 and get those Football Legends to start Scoring Christian.

Absolute Radio To Stage Exclusive Gig With Sir Elton John

Absolute Radio will be staging an exclusive gig with legendary singer songwriter Elton John in the beautiful surroundings of The Union Chapel in Islington, London on Thursday 25th November.

Elton John has sold over 250 million records making him one of the most successful recording artists of all time and has just released his critically acclaimed album “The Union”, making the ethereal surroundings of The Union Chapel the perfect setting for this unique gig and an exceptional experience for fans. 

The gig will be hosted by our very own Christian O’Connell who will be giving you the chance to win tickets to see the man in action. Tune in to Absolute Radio or log on www.absoluteradio.co.uk for your chance to win tickets

Elton will take to the stage for an amazing solo performance, no band, no orchestra just the man and his a grand piano. He will perform tracks from the new album “The Union” and will of course be treating fans to an array of classics from his back catalogue.

You can also catch highlights from the gig throughout the week commencing 6th December on Geoff Lloyd’s Hometime show every day from 5pm.  The gig will then be broadcast in full on Boxing Day at 6pm.

If that wasn’t enough The Absolute Radio Christian O’Connell Breakfast show will be carrying out an exclusive interview with the man himself. You will be able to catch the interview on air and as ever at www.absoluteradio.co.uk.

On Air November – December Highlights

Monday 8th November, 7-8pm, Absolute Radio

  • THE DRUMS ON GEOFF LLOYD’S HOMETIME SHOW -The New Yorkers perform session tracks and talk to Geoff Lloyd.

Monday 8thNovember, 11-11.30pm, Absolute Radio

  • IAIN LEE MEETS RAY DAVIES  – The Kinks legend joins Iain’s manic phone-in show.

Tuesday 9th November, 7-8pm, Absolute Radio

  • RAY DAVIES ON THE GEOFF LLOYD HOMETIME SHOW -Extended conversation with one of the UK’s great singer-songwriters: Geoff talks to Ray Davies about his new collaborations album ‘See My Friends.’

Wednesday 10th November, 7-8pm, Absolute Radio

  • THE GASLIGHT ANTHEM EXCLUSIVE SESSION ON THE GEOFF LLOYD HOMETIME SHOW – The American punk rockers perform session tracks and talk to Geoff Lloyd.

Thursday 11th October, 5.30-6.30pm, Absolute Radio

  • ANNIE LENNOX ON THE GEOFF LLOYD HOMETIME SHOW -The legendary singer joins Geoff Lloyd to talk about her latest work. ‘A Christmas Cornucopia.’

Friday 12th November 2010, 6-7pm, Absolute Classic Rock

And on Saturday 13th November, 10-11pm, Absolute Radio

  • THE RONNIE WOOD SHOW COVER VERSIONS SPECIAL – The Rolling Stones/Faces legend brings a bag of superb records in every Friday for his weekly show. Plus, there’s the tales – backstage gossip from across the years; soul legends, rock icons – Ronnie has met them all. He normally brings in his guitar too and plays along to his own stories.  It’s a treat.

Saturday 13th November, 9-10am, Absolute Radio

  • THE FRANK SKINNER SHOW WITH GUEST KEVIN BRIDGES – The Glaswegian stand up joins Frank Skinner for an hour of laughter.

Saturday 13th November, 12-1pm, Absolute Classic Rock

  • BRYAN ADAMS SPECIAL ON ABSOLUTE CLASSIC ROCK – The Canadian legend, who has sold over 65 million records worldwide, joins Absolute Classic Rock’s Martyn Lee to talk about revisiting his biggest anthems on ‘Bare Bones.’

Saturday 13th November, 12-1pm, Absolute 80S

  • ABC/MARTIN FRY SPECIAL WITH BEN JONES  ON ABSOLUTE 80S – ABC’s Martin Fry joins Absolute 80s to talk about classic album ‘The Lexicon of Love’, ahead of his ‘80s Rewind Xmas Tour’. Fellow 80s sparring partner Tony Hadley will be quizzing Martin on all things ABC as part of the special

Saturday 13th  November ,   1.30-5pm,Absolute Radio extra

  • NEWCASTLE VS FULHAM ROCK ‘N’ ROLL FOOTBALL LIVE – Live Barclays Premier League Commentary every Saturday on Absolute Radio extra -DAB Digital Radio, 1215AM and online across the UK. Pre-match build up at 1.30pm with Russ Williams, full live commentary with Jim Proudfoot at 3pm.

Saturday 13th November,  5-6.30pm,Absolute Radio and Absolute Radio extra

  • IAN WRIGHT, ROCK ‘N’ ROLL FOOTBALL – Arsenal and England legend Ian Wright takes care of post match analysis every week from 5pm, featuring player and manager interviews, the fan phone-in and a healthy supply of banter.

Sunday 14th November, 1-2 pm, Absolute Radio 90s

  • SUEDE SPECIAL ON ABSOLUTE RADIO 90s – Brett and Matt from Suede join Lucio for an hour long special to talk about new ‘Best of’, recent 2010 shows, accidentally launching Brit Pop, touring with the Manic Street Preachers back in the day – and why Bernard Butler left the band.

Sunday 14th November, 7.30-8pm, Absolute Radio

  • JIMI HENDRIX- EXCESS ALL AREAS HOSTED BY IAIN LEE – 3nd in a series of 7 half-hour programmes, profiling the lives, loves and general debauchery of some of rock’s most legendary figures. This week continues with the legend that is Jimi Hendrix.

Wednesday 17th November,   7-8pm, Absolute Radio

  • PAUL WELLER CHATS WITH BEN JONES – The Modfather joins Ben Jones on Absolute Radio to discuss ‘Find The Torch, Burn The Plans’ a new Julien Temple film which chronicles another barnstorming year in the life of Weller, which has seen him nominated for the Mercury Music Prize and play a celebrated 5 nights at London’s Royal Albert Hall.

Friday 19th November, 6-7pm, Absolute Classic Rock,

And on Saturday 20th November, 10-11pm, Absolute Radio

  • THE RONNIE WOOD SHOW WITH GUEST ADAM GREENE – This week Ronnie is joined by long time friend and band member of Saint Jude Adam Greene. The Rolling Stones/Faces legend brings a bag of superb records in every Friday for his weekly show. Plus, there’s the tales – backstage gossip from across the years; soul legends, rock icons – Ronnie has met them all. He normally brings in his guitar too and plays along to his own stories.  It’s a treat.

Saturday 20th November, 9-10am, Absolute Radio

  • THE FRANK SKINNER SHOW WITH GUEST DARA O’BRAIN – The Mock the Week and Apprentice after show ‘Your Fired’ host joins Frank for a chat.

Saturday 20th November, 12-1pm, Absolute 80s,

And on Sunday 21st November, 7-8pm, Absolute 80s

  • HUEY LEWIS ON ABSOLUTE 80s – Iain Lee meets the Huey Lewis and The News front man on the UK’s only 80s station.

Sunday 21th November, 7.30-8pm, Absolute Radio

  • RED HOT CHILI PEPPERS – EXCESS ALL AREAS HOSTED BY IAIN LEE – 4th in a series of 7 half-hour programmes, profiling the lives, loves and general debauchery of some of rock’s most legendary figures. This week continues with the Grammy award winning American funk /rock quartet. 

Monday 22nd November, 9-10am, Absolute Radio

  • THE CHRISTIAN O’CONNELL BREAKFAST SHOW WITH GUEST SEAN LOCKE – The comedian who famously stars as a captain of one of the comedy panels on Jimmy Carr’s 8 out of 10 cats speaks to Christian O’Connell.

Tuesday 23rd November, 9-10am, Absolute Radio

  • THE CHRISTIAN O’CONNELL BREAKFAST SHOW WITH GUESTS ARMSTRONG AND MILLER -The comedy duo joins Christian O’Connell on the breakfast show.

Friday 26th November, 8-9pm, Absolute Radio 90s,

And Saturday 27th November, 6-7pm, Absolute Radio 90s

  • ABSOLUE RADIO 90S PRESENTS SCREAMADELICA & THE SECOND SUMMER OF LOVE – PRIMAL SCREAM – Absolute Radio 90s, the nation’s only station dedicated to songs from the 90s is producing Screamadelica and The Second Summer of Love, a documentary about Primal Scream’s award-winning and now legendary 90s album, to coincide with the band’s Screamadelica tour in November.

Friday 26th November, 6-7pm, Absolute Classic Rock,

And Saturday 27th November,  10-11pm, Absolute Radio

  • THE RONNIE WOOD SHOW – The Rolling Stones/Faces legend brings a bag of superb records in every Friday for his weekly show. Plus, there’s the tales – backstage gossip from across the years; soul legends, rock icons – Ronnie has met them all. He normally brings in his guitar too and plays along to his own stories.  It’s a treat.

Saturday 27th November, 9-10am, Absolute Radio

  • THE FRANK SKINNER SHOW WITH GUEST BILL BAILEY – Stand up comedian, Musician and Actor Bill Bailey joins Frank Skinner ahead of his new Theatre tour Bill Bailey Dandelion Mind.

Saturday 27th November, 12-1pm, Absolute 80s,

And Sunday 28th November, 7-8pm, Absolute 80s

  • HOWARD JONES ON ABSOLUTE 80s – The 80s chart topper joins the UK’s only 80s station to discus some of the classic synth riffs that made his name. Air keyboards at the ready!

Saturday 27th November, 12-1pm, Absolute Classic Rock

And Sunday 28th November, 8-9pm, Absolute Classic Rock

  • WAR OF THE WORLDS/JEFF WAYNE SPECIAL ON ABSOLUTE CLASSIC ROCK – The composer joins Martyn Lee for a very special show looking at the background to the phenomenon that is ‘Jeff Wayne’s Musical Version of The War of The Worlds’ – a CD that every self-respecting Dad had in the cars in the 80s (alongside ‘Bat out of Hell’ and Dire Straits ‘Money for Nothing’). War of The Worlds returns to UK arenas for another sell-out run from 2nd December.

Sunday 28th November, 7.30-8pm, Absolute Radio

  • ROLLING STONES – EXCESS ALL AREAS HOSTED BY IAIN LEE – 5th in a series of 7 half-hour programmes, profiling the lives, loves and general debauchery of some of rock’s most legendary figures. This week continues with one of the greatest Rock and Roll bands of all time The Rolling Stones.

Sunday 28th November, 8-10pm, Absolute Radio

  • 30 SECONDS TO MARS  GUEST HOST UNKNOWN PLEASURES – The American rock stars lead by film star/front man Jared Leto guest host the ‘Unknown Pleasures’ show – the playlist is theirs for two hours to play what the heck they like

2nd December, 6-6.30pm, Absolute Radio

  • DYLAN MORAN ON THE GEOFF LLOYD HOMETIME SHOW – The ‘Black Books’ and ‘Run Fat Boy Run’ star joins Geoff Lloyd on Hometime.

Friday 3rd December, 6-7pm, Absolute Classic Rock

And Saturday 4th  December,  10-11pm, Absolute Radio

  • THE RONNIE WOOD SHOW – The Rolling Stones/Faces legend brings a bag of superb records in every Friday for his weekly show. Plus, there’s the tales – backstage gossip from across the years; soul legends, rock icons – Ronnie has met them all. He normally brings in his guitar too and plays along to his own stories.  It’s a treat.

Saturday 4th December, 9-10am, Absolute Radio

  • THE FRANK SKINNER SHOW WITH GUEST LEE MACK – Comedian and fellow Absolute Radio DJ Lee Mack joins Frank Skinner on his show

Saturday 4th December, 12-1pm, Absolute 80s

And 5th December, 7-8pm, Absolute 80s

  • ANNIE LENNOX ONABSOLUTE 80SWITH BEN JONES – The pop and soul legend joins Absolute Radio’s Ben Jones for a one hour special on the UK’s only 80s station, to talk about her career from the Eurythmics onwards.

Sunday 5th December, 7.30-8pm, Absolute Radio

  • HAPPY MONDAYS – EXCESS ALL AREAS HOSTED BY IAIN LEE – 6th in a series of 7 half-hour programmes, profiling the lives, loves and general debauchery of some of rock’s most legendary figures. This week continues with Bez and the Happy Mondays.

Monday 6th December, 7-8pm, Absolute Radio

  • HARD ROCK CAFE PRESENTS ABSOLUTE RADIO SESSIONS WITH MANIC STREET PREACHERS ON THE GEOFF LLOYD HOMETIME SHOW – Hear highlights from the Welsh wonders intimate set for Absolute Radio at London’s Hard Rock Cafe – featuring all the classics and tracks from new album ‘Postcards Of A Young Man.’

 Friday 3rd December, 6-7pm, Absolute Classic Rock

And Saturday 4th  December, 10-11pm, Absolute Radio

  • THE RONNIE WOOD SHOW – The Rolling Stones/Faces legend brings a bag of superb records in every Friday for his weekly show. Plus, there’s the tales – backstage gossip from across the years; soul legends, rock icons – Ronnie has met them all. He normally brings in his guitar too and plays along to his own stories.  It’s a treat.

Saturday 11th December, 9-10am, Absolute Radio

  • THE FRANK SKINNER SHOW WITH GUEST ROSS NOBLE – Geordie comedian Ross Noble joins Frank Skinner.

Saturday 11th December, 12-1pm, Absolute Radio

And Sunday 12th December, 7-8pm, Absolute Radio

  • ALI CAMPBELL ON ABSOLUTE 80S – The former UB40 front man joins Absolute 80s for an hour to pick some favourite tracks and tell us what he’s up to.

Sunday 12th December, 7.30-8pm, Absolute Radio

  • LED ZEPPELIN – EXCESS ALL AREAS HOSTED BY IAIN LEE – The final instalment of 7 half-hour programmes, profiling the lives, loves and general debauchery of some of rock’s most legendary figures. This week concludes with the ultimate guitar heroes Led Zeppelin.

Sunday 19th December, 7-8pm, Absolute Radio

  • KINGS OF LEON SPECIAL WITH BEN JONES ON ABSOLUTE RADIO – Nashville’s finest join Ben Jones to talk about their rise to become one of the biggest bands in the world. This hour-long special will also feature archive live tracks recorded by the band for Absolute Radio as well as an in-depth look at new album ‘Come around Sundown’, and play the “song title” game.

Playlist: 8th November

The playlist is out now.

Elton John / Leon Russell – Hey Ahab (release date TBC)
Elton John’s latest album ‘The Union’ sees him exploring American roots music like Gospel and Blues – rather like U2 did with the ‘Rattle and Hum’ album. It’s a collaboration with Leon Russell, a songwriter/session musician who’s played with many iconic artists like Bob Dylan, The Beach Boys and Frank Sinatra.

Manic Street Preachers – Some Kind of Nothingness (6th December)
The Manics do like a duet – but this is their first with a bloke – and who better than Ian McCulloch: Echo & The Bunnymen were one of the first bands the young Manics saw in concert, on the Ocean Rain tour. The Manic Street Preachers play a very special event for Absolute Radio in London the 30th of November. Geoff Lloyd will be giving you the chance to be there on his daily Hometime show, from 5pm, in the coming weeks.

Skunk Anansie – Over The Love (8th November)
The much-loved 90s band returned recently with the excellent ‘Wonderlustre’ – their 4th studio album, and first in 10 years. It follows the well-received new tracks on 2009’s ‘Smashes and Trashes’ greatest hits, and a busy summer of festival slots around Europe.